Turtleback Snaps

One thing I re-found when moving and having to re-sort one of my sewing drawers was this vintage package of snaps.

The package is so decorative and full of descriptive information about the snaps. Can you see how they are appealing to the consumer? The red colouring attracts the eye; the snaps are arranged on the picture of the turtle; they give you every reason to want to buy this brand!

Then there is the reverse side of the package.

How helpful is this to know what size snap to use on what fabric and to have a handy measuring tool  printed on the side, along with the various sizes of snaps available? 

Nothing like the boring packs we buy today!